Barking Up the Right Tree: 5 Lessons from M2’s Canine Co-Workers
At Motivated Marketing, it’s our dogged determination that keeps our clients coming back for more. Determination to create fearlessly and execute flawlessly. We’ve taken our cue from the agency’s most adorable associates, after all. Just a brief stroll through the...
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Beat ‘Em to the Punch: 3 Tips for Writing Concise Copy
There’s truly something to be said about written content that makes an impact – and if it knocks you off your feet in just a few words? Even better. A weak headline does little more than throw a half-hearted jab, but a single sentence of well-written copy can really...
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#GetMotivated Challenge
A health craze is sweeping the nation, with its evidence flooding our Instagram feeds and influencing the products that appear on grocery store shelves. From Crossfit to kale chips, Americans are embracing a healthier lifestyle – and we’re doing the same here at...
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How often should you redesign or rebuild your website?
How often should you redesign or rebuild your website? If you ask the experts, you get differing opinions mostly starting with…"it depends on!" But more often than not , in 2-3 years you will be looking to re-do your website. Websites don’t last forever. Without...
read moreSnapchat Gets Snazzy : An Advertiser’s Perspective
After taking a hit financially on earnings in its 1st quarter as a public company, Snapchat’s solution to entice advertisers is a new step up from what they have previously offered. Where ads usually interrupt your viewing, these new features are designed to make your...
read moreCoastal Kids Dental & Braces: A Digital Case Study
Digital advertising is a great way to reach your target audience at a very granular level. There are so many options when it comes to digital advertising, from paid search, display, pre-roll video, and social media for example. We love how specific and personalized...
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Keepin’ It Clean
You’ve heard it said that one man’s trash is another man’s treasure. But sometimes, one man’s trash truly belongs in a garbage can – except all too often, it doesn’t quite make it there. The sight of litter on our gorgeous coastline was enough to rouse the Motivated...
read more5 Tips for Staying Organized at Work
When it comes to organization, most offices have employees that fall happily in the middle on a line somewhere between "Borderline obsessive" and "I hope there is nothing on that desk that might bite me." At M2, Jillian Fix is one of our resident organization experts....
read moreCreativity Through Competition: M2 Caption Contest
Our staff is often asked to “Create on Demand.” While it is a whole lot of fun, it’s also not as easy as it looks. As an agency full of creative personalities, we are always looking for new ways to stretch our creative muscles. Just like any other muscle in the body,...
read moreMusic Strategy in Television Advertising
Visual and audio elements are two of the main components that make up a television commercial. The voice-over, the sales message or informational content, the graphics, the footage and photos; these are what the viewer engages with and so they are undoubtedly a...
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