by Motivated Marketing | Feb 7, 2019 | Creative, Industry News
Whether or not you subscribe to today’s Cupid-crazed, candy-coated version of Valentine’s Day, there’s no denying that millions of consumers do. The proof is in the purchasing: Americans spent, on average, around $144 in 2018. The holiday marketing that inspires the...
by Motivated Marketing | Feb 7, 2019 | Industry News, Media, Production
It’s more than a football game. For spectators, it’s a national holiday of sorts. One that’s enthusiastically celebrated by an audience as wide as a linebacker’s shoulders, from die-hard fans who didn’t miss a game all season to entertainment lovers who’ve been making...
by Motivated Marketing | Feb 7, 2019 | Industry News
Marketers have studied purchase patterns for decades, relying on research data and consumer feedback to determine how brands can best reach their audience. As the economy fluctuates and technology constantly changes the way we shop, marketers’ job has become even more...
by Motivated Marketing | Jan 2, 2019 | Agency News, Industry News
While flashy digital ads grab attention, it’s not always the kind brands desire. Many consumers today are turned off by this in-your-face approach, growing more and more disillusioned by the disruption to their web experience. To get back in users’ good graces, an...
by Motivated Marketing | Aug 6, 2018 | Industry News
Let’s talk evolution. And before your brain gets tied in a knot over the whole “chicken or the egg” conundrum, we’ll clarify: the evolution of marketing. While decidedly less controversial, this topic is one that doesn’t often get attention. But for those who consider...
by Motivated Marketing | Jul 23, 2018 | Industry News, Uncategorized
Picture this: Your dinner guests are arriving soon and you’re at the grocery store searching for a few last-minute ingredients and a bottle of wine that’ll pair perfectly with the meal – or save the evening if the recipe doesn’t go according to plan. But as you stand...