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Five Instagram Marketing Strategies for Healthcare Professionals
With over one billion monthly active users, Instagram has quickly become more than just another social media platform to post moments from your life, but a powerful brand-building tool. Despite the healthcare industry’s slow acceptance of Instagram as a marketing...
SEO for Lawyers: 5 Strategies to Help You Rank Higher and Get Clients to Your Law Firm
Remember the days of relying on Yellow Pages and word-of-mouth to help potential clients find and invest in your services? How times have changed. With a simple Google search and a few clicks and scrolls, potential clients can discover not only your contact...
Live in 5: Boosting Patient Engagement through Live Q&A Sessions
Feedback is one of the most powerful tools in business. Whether delivered through a Google review, social media comment, or an old-fashioned phone call, it is one of the easiest ways for a company to understand what customers want and build a relationship with their...
How Law Firms Can Build Authority Through LinkedIn
Social media has become the cornerstone of connection. From checking in with loved ones on Facebook following a storm to posting snapshots of our daily lives on Instagram, connecting and sharing our lives with others has become second nature. Each social media...
How to Use Facebook Ads to Attract New Patients to Your GI Practice
With over five billion social media users worldwide and an estimated 410,000 new social media users coming into the fold daily, it's hard to fight the impact and importance of social media in our day-to-day lives. Over the years, social media has expanded to be not...
From Views to Clients: Leveraging YouTube Marketing for Law Firms
After launching in December 2005, YouTube became a force of nature, entertaining and informing millions of people around the world. According to the PEW Research Center, a 2019 survey found that around 73% of adults in the U.S. use YouTube. What does this mean for...
The Benefits of Blogging for Gastroenterology SEO
Building your digital footprint used to be as simple as updating your Google Business Profile and ensuring every other word on your clinic’s web page was a highly searched keyword in the hopes of search engines recognizing your valiant efforts and rewarding you with a...
Boosting Your Law Firm’s Client Base Through Social Media Marketing
Once upon a time, positioning your television ad during the morning news or adding your catchy jingle in your radio spot was the primary way of building a local presence and, hopefully, bringing in more clients. But in today’s world, social media has proved to be not...