Neuroscience in Marketing

Neuroscience in Marketing

What would you do for a Klondike bar? Does every Kiss begin with Kay? These are the questions consumers are forced to ask after being exposed to such iconic marketing campaigns year after year. But the times are changing. With the availability of new research...

Motivated Marketing Welcomes our New Summer Intern!

Brantley Easterling, a rising senior at Clemson University, has recently come on board as our latest and greatest summer intern. Brantley is earning degrees in Marketing and Management at Clemson University. With previous experience in marketing and sales, she has...