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Up to 53% of Gen Zers Say Their Ideal Job Is To Be An Influencer

Up to 53% of Gen Zers Say Their Ideal Job Is To Be An Influencer

by Motivated Marketing | Jul 1, 2024 | Creative, Marketing, Social Media Marketing

KEY TAKEAWAYS More than half of those born from 1997-2012 say a career as a full-time influencer or content creator is their ideal career. Gen Z and Gen Alpha members believe content creation is a reliable and lucrative career choice. Younger generations see their...
What is TikTok? And Why Do U.S. Politicians Want to Ban It So Badly?

What is TikTok? And Why Do U.S. Politicians Want to Ban It So Badly?

by Motivated Marketing | Jul 1, 2024 | Creative, Marketing, Social Media Marketing, TikTok

KEY TAKEAWAYS As the fifth most popular social media app in the world, TikTok boasts 1.1 billion active users across 160 countries. TikTok’s opportunity for interactive trends like dance challenges have enhanced socialization for Gen Z, creating an outlet for...
Can Business Instagram See Who Viewed Profile?

Can Business Instagram See Who Viewed Profile?

by Motivated Marketing | Mar 14, 2023 | Creative, Marketing, Social Media Marketing

Instagram is a widely used social media platform, with millions of people logging in every day. Many of these users are curious to know who has viewed their profiles. Unfortunately, Instagram does not provide a feature that lets you see who has checked out your...
Pooch on a Pedestal: Dogs’ Role in Marketing

Pooch on a Pedestal: Dogs’ Role in Marketing

by Motivated Marketing | Aug 26, 2022 | Agency News, Creative

There’s nothing like a wet nose or a wagging tail to put a smile on your face. That’s what we’ve found here at Motivated Marketing at least! This highly unscientific opinion is validated each time a client walks through our doors and is greeted by one of our canine...
5 Advantages & Disadvantages of Social Media Marketing

5 Advantages & Disadvantages of Social Media Marketing

by Motivated Marketing | Aug 1, 2022 | Creative, Social Media Marketing

Social media marketing has proven to be an effective tool for many businesses, with the platform providing a boost in both brand awareness and revenue. While its merits are undeniable, no marketing strategy is flawless. There are a few drawbacks to consider as well....
Do Small Businesses Need Social Media Marketing in Today’s Market? 

Do Small Businesses Need Social Media Marketing in Today’s Market? 

by Motivated Marketing | Jul 29, 2022 | Creative, Social Media Marketing

Americans today are glued to their smartphones, often using them to scroll through social media sites. With your customers’ attention already captured by their newsfeeds, social media campaigns are the simple solution to getting connected. So, how relevant is social...
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