by Motivated Marketing | Feb 7, 2019 | Industry News, Media, Production
It’s more than a football game. For spectators, it’s a national holiday of sorts. One that’s enthusiastically celebrated by an audience as wide as a linebacker’s shoulders, from die-hard fans who didn’t miss a game all season to entertainment lovers who’ve been making...
by Motivated Marketing | Aug 23, 2018 | Media
by Motivated Marketing | Jun 12, 2018 | Marketing, Media, Production, Social Media Marketing
Marketing that strives to speak to everyone often falls on deaf ears. Instead of reaching an incredibly broad audience, the ads often don’t reach anyone – at least not in a meaningful way. What is “Narrowcasting”? Failure to narrow their audience has been...
by Motivated Marketing | Jun 4, 2018 | Media
Today’s television viewers have not just changed what they’re watching, but how they’re watching it. Channel surfing no longer entails simply switching between ABC and CNN, confined to the couch. Instead, viewers are bouncing between a new Netflix series, a viral...
by Motivated Marketing | Apr 23, 2018 | Media
A morning radio show that brightens even the most mundane commute. A streaming music channel you could listen to for days – without a single skip. A DJ who seems to know your taste in music better than your best friend. Radio is a huge part of our everyday lives. And...
by Motivated Marketing | Feb 9, 2018 | Marketing, Media
Updated as of 3/2023 As a business owner, you know how essential it is to advertise to your target audience and make money. But with so many options, it may be tricky to figure out how to use your advertising budget in the most effective way. Therefore, this is where...
