by Motivated Marketing | Jun 12, 2018 | Marketing, Media, Production, Social Media Marketing
Marketing that strives to speak to everyone often falls on deaf ears. Instead of reaching an incredibly broad audience, the ads often don’t reach anyone – at least not in a meaningful way. What is “Narrowcasting”? Failure to narrow their audience has been...
by Creative | Aug 17, 2015 | Creative, Digital, Social Media Marketing
Updated as of 3/2023 Instagram has been expanding its advertising platform to make it available to businesses of all sizes. Now available through an Instagram ads API as well as Facebook ad buying interfaces, Instagram is truly empowering advertisers to do more. If...