There are many brands that celebrate the holiday season with ads that are so “on brand,” they are impossible to forget. These are a few of our favorites.

Ben says: “Probably one of the most brilliant ads out there & definitely one of the longest running. It’s simple, seasonal, and doesn’t stray from the image and message they built as a brand.”

Caroline says: “I love the simplicity of this commercial including the music, colors, and movement. You can hear O Tannenbaum softly in the background, then one of the plan trees lights up, and it makes me smile every time.”

Melanie says: “Can’t forget the Coca-Cola polar bear. It’s been a part of the Coke brand for more than 20 years and is an iconic part of the holidays, even becoming it’s own collectible.”