Website Motivated Marketing

Do you love PPC and Social Media advertising? Do you enjoy finding the proverbial needle in the haystack when looking at a mound of data?   Do you get frustrated when your significant other doesn’t understand remarketing ads?  If this sounds familiar, we have a great opportunity with one of Charleston’s fastest growing ad agencies. We are a full-service advertising agency that is growing year over year.

Motivated Marketing is seeking an experienced Digital Marketing Analyst, for a mid-level position, who will create & manage digital marketing campaigns to best serve the needs of our clients while maximizing ROI.

Position Responsibilities included but not limited to:

  • Develop campaign strategies, compile plan specifics, oversee budgets, & develop client-facing documentation and campaign reporting
  • Support development of paid search campaign components including keywords, ad copy, landing page selection, account structure etc
  • Assist account management team in campaign report analysis, highlight insights, and regularly make optimization recommendations.
  • Launch and manage multiple campaigns in Facebook Ads Manager
  • Manage GTM and Call Tracking and troubleshoot any relevant issues
  • Develop monthly reporting on channel performance and provide performance forecasts
  • Proactively monitor digital landscape to identify trends and new product offerings
  • Aid in the resolution of billing discrepancies & monthly media spend accounting

Skills, Abilities, & Qualifications:

  • Experience with Google Analytics and Google AdWords
  • Achieved Google Certification (or willing to within 30 days of hire)
  • Experience creating and managing Facebook advertising campaigns
  • Experience with Google Tag Manager
  • Experience with TapClicks is preferred but not required
  • Comfortable with excel
  • Stay up to date on PPC trends
  • Driven to be a thought leader
  • Bachelor’s degree from an accredited university
  • At least one year of PPC management experience is required
  • Agency experience or working with multiple PPC clients is strongly preferred

About Motivated Marketing:

  • We are a 15+ year old advertising agency based in Charleston SC
  • Great Benefits Plan – Inclusion on the agency’s group health plan paid at 85%, Life Insurance and Employer Simple IRA match
  • A great team that provides a collaborative workspace where work life balances are respected
  • Our digital team is currently comprised of 6 members and growing each year

To apply please submit your resume and cover letter. We look forward to meeting you!

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